About

Morro is a strategic advisory that supports leaders and organizations in managing social and environmental change.

We envision a world where business models evolve to meet the needs of human and planetary well-being, where communities are rightfully positioned to shape their own destinies and where Nature is regarded beyond an artificially associated monetary value.

We work from a holistic understanding of the ecosystem at play, with a focus on facilitating equitable change. Through our services, we aim to form long-lasting partnerships with our clients, and guide change management processes based on the unique history, position and entry points within each project. Collaboration forms the basis of our work — which we understand is only possible if you believe in it too.

Our mission is to “equip those committed to equitable change within social, cultural and environmental spheres with the insights and tools required for their given setting.”

We can work together to:

  • Establish a systemic view of all of the factors at play to design participatory and context-sensitive pathways for equitable change.

  • Increase internal capacities to manage social and environmental processes. 

Our team


Ellie Lovett

Founding Director

Ellie is a social and environmental strategist with over twelve years of experience in advising NGOs, businesses, philanthropists, grassroots organizations and university programs. A diverse work portfolio, coupled with an upbringing in Indonesia, has resulted in a grounded and honest perspective regarding corporate sustainability, community conservation, and philanthropy. She provides support to those navigating the change processes required to strengthen community-centred and ecosystem-based approaches in their own environments. She is a registered social accountability consultant of SA8000, the world’s leading standard for human rights in the workplace, and a permaculture design practitioner.

Morro collaborates with a global network of professionals. These individuals have developed key contributions to their respective fields and provide specialized support. If you are interested in joining this network, please contact us

Ellie Lovett, founding director

Natasha Berting
Communications Lead

Natasha is a Bali-based communications specialist with a background in visual design, writing and publishing. Besides brand creation and strategy, she has over a decade of experience in researching and developing stories about the changing role of creativity in social and climate justice.

This includes the production of digital content, print publications and media campaigns for organizations like What Design Can Do and Shado Mag. When she's not writing, she's usually working to bring other people's stories to life, working as an independent editor and publisher.

Natasha Berting, communications lead

The Morro approach

The Morro approach explains our work process and the way we build impact with our partners.

  • We view every initiative or organization as a living system with many interconnected parts that are also influenced by internal and external drivers. These parts include organizational structures, management practices, values and culture in addition to a broader network of value chains, collaborators, communities, beneficiaries and/or customers.


    By inspecting the entire system, a holistic view can be established. In the process, we can uncover and address root causes while enabling change mechanisms to be integrated from the ground up. We leverage our position as a third-party to facilitate you through a reflection process to develop a deeper understanding of what is happening in your specific context.

  • Working from our strengths identifies and leverages the inherent skill sets, resources and capabilities of the team, working environment, context and assignment. While needs and gaps are addressed, they do not dictate nor lead the process. Instead, pre-existing strengths are discovered and leveraged to drive uptake and impact. This alleviates the pressures of change management processes and encourages widespread buy-in and adoption of project developments as the solutions are discovered from within.

  • Creativity is the core tool we use to uncover practical solutions in the face of complex problems. It is a process-oriented and collaborative framework which we leverage for organizations to clarify, ideate, design, develop and formulate planning. We also acknowledge the vital role that communications and storytelling can play in transformative processes.

  • Insights that emerge from various social research methodologies are integrated during the working process to ensure that our work outcomes are participatory and context-specific. Research here is grounded in social and design techniques for both quantitative and qualitative analyses. Morro actively engages and seeks to understand perspectives and positionality of rights holders, resource users, partners and affected parties within the project assignment.